The Client:

The client is a well-established real estate brokerage with over 20 years of experience in London. The brokerage specializes in high-end residential properties in a major metropolitan area. The brokerage has a reputation for providing top-notch service to its clients, but its website was outdated and did not reflect the quality of the services it offered. Upon opening their new branch in Dubai, they asked Inneraktive to help them design and develop their new website along with a digital roadmap.

The Challenge:

The brokerage's website was outdated and did not provide a good user experience. It was difficult to navigate, slow to load, and did not showcase the properties in a visually appealing way. The brokerage recognized the need for a website revamp to improve its online presence and attract new clients. The primary goals of the revamp were to:

• Create a modern, visually appealing website that reflected the quality of the brokerage's services
• Improve the user experience by making it easier to navigate the website and find properties
• Showcase the brokerage's properties in a visually appealing way to attract potential clients
• Improve the website's loading speed to reduce bounce rates

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The Solution:

The brokerage worked with us to revamp its website. We began by conducting an analysis of the existing website to identify its strengths and weaknesses. We then developed a strategy to address the challenges and achieve the brokerage's goals.

The new website design included several key features to improve the user experience and showcase the properties in a visually appealing way. The website's layout was simplified, making it easier to navigate and find properties. The website's loading speed was improved by optimizing images and reducing the number of plugins and scripts. The website's design was updated to reflect the brokerage's brand and provide a modern, visually appealing look.

One of the key features of the new website was a property search function that allowed users to easily filter properties based on their preferences. The search function was designed to be intuitive and user-friendly, making it easy for users to find the properties they were looking for.

Another key feature of the new website was the use of high-quality images and videos to showcase the properties. The images and videos were carefully curated to highlight the key features of each property and provide potential clients with a virtual tour of the property.